Jonathan’s Role: Creative for Moovit
Date: Sept. 2016
Producer: Moovit team member
With the launch of Moovit’s Carpool feature, the company was looking for a creative Facebook acquisition video that would bring in a new group of users to its existing app. But they didn’t have the budget for a big production. So Jonathan wrote a script for a low-budget Facebook ad.
The below explainer video “101 ways to save on car costs” led to a high number of app downloads.